I just finshed reading an interesting blog post by AdWords Guru Perry Marshall creator of “The Definitive Guide Google AdWords” an excellent content creator and blogger on the subject of AdWords. I recently heard Perry interviewed on the “Internet Marketing This Week Podcast” where he once again stated his case that affiliate marketing is not a “real” business. I don’t agree with him in terms of making a blanket statement as many affiliate marketers have created “real” businesses which include affiliate marketing within their funnel.
In his blog post “Google Slap for Product Sites,” inspired by an email that Perry received from Dr. Glenn Livingston (included in the post)concerning feedback he has been recieving and apparently test he has conducted that would indicate that Google has cracked down on thin Affiliate product review sites, which do not add value to the readers experience. These sites are light on content and heavy on affilate links. Perry Marshall again states his case and offers a bit of advice for the affiliate marketer.