Love Your Customers First and Your Customers will Reciprocate
I am a HUGE advocate of finding ways to leverage viral marketing and social media to extend your brand and grow your business. By definition, that which is viral is also organic, meaning you shouldn’t over think the process of growing your brand virally.
The engine that powers your viral messages is the value you provide to those who share your message with others causing it to spread online. But you are the spark that ignites the process and for that you simply need to develop the mindset of giving to others first.
In their latest books, Gary Vaynerchuk (Thank You Economy), Guy Kawasaki (Enchantment), and Russell Simmons (Do You) among other thought leaders have stated… the companies and brands that will thrive now and into the future are those that empower people to fulfill their purpose by engaging with a company or brand. The trend is for customers and communities to engage with companies whose brand values include putting people first and creating exceptional experiences in the delivery of their products and services.
In this short video we are treated to rare dual interview from two of the most forward thinking entrepreneurs on the scene today. Gary Vaynerchuk and Guy Kawasaki take turns highlighting the core message of their books.
This Short Video Contains Several Gold Nuggets to Help You Thrive
I encourage you to read both Gary and Guy’s books in addition to the book referenced above by Russell Simmons. By being authentic, transparent, and operating with integrity, you will successfully engage your market and a build community of raving fans who will spread your message virally in your market.
I would also love to read your comments on this video. If you have discovered other books on this topic that you feel add value, please feel free to add the authors and titles in your comments below.
I am here to help you succeed by helping you prepare to launch into 2012 with focus and momentum.
Have a blessed day!
(c) Copyright 2008-2011 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
If you want to learn a series of important lessons interweaving your passions, your preeminence on a topic, your business, and your personal brand, pay close attention to the following series of videos. The world buzzing with the news this week that Prince William and Miss Kate Middleton are to be married and we will all be treated to another royal wedding. I would like to use the events of the week and a more personal association I have with a key player to share several valuable lessons.
Dr. Jeffrey Lant has become an important personal mentor to me and his counsel has greatly impacted both my business and personal life. Much of what I have learned from Dr. Lant has come through observation followed by his dissection to illuminate the salient points. He has taught, I have learned, and now I am going to pay much of this forward to you.
The “subject” of this series of interviews is the engagement of Prince William and Miss Kate Middleton. The events involving Dr. Lant began within a few short hours of their announcement to the world and continued for three days. What emerged for all of us is an opportunity to learn what is possible when you exhibit courage and take risk to share your voice and unique perspective with the world.
Interview #3: Bringing Perspective to the Whole Picture
In interview number two Dr. Lant explains the distinction between two beautiful women who have captured the hearts of the world and won the hand of their Prince. The interview was presented live on NECN network in Boston based near Boston and Dr. Lant’s home near Harvard University.
Interview #2: Why William and Kate’s Engagement is Different
Here is a Summary of Dr. Lant’s Main Points from Interview Two:
1. Princess Diana was an aristocrat and Kate Middleton is a commoner – the girl next door.
2. Prince William and Prince Harry true to their legacy represent “many echoes” of their mother Diana.
3. Kate Middleton has grown into the role she must now play. Princess Diana was 19 when she married and
Kate Middleton will be 29, she is a mature woman and she is highly educated.
4. What will they call her? “Princess William of Wales” or “Princess Kate” … Dr. Lant has an idea.
5. What is the Queen Consort? Married to the Sovereign.
6. The recent history of the Monarchy has not been good in terms of marriage, this may represent a new dawn.
7. The pomp and pageantry will be 75% of that of Charles and Diana.
8. Have you heard about the Queen cancelling her Holiday party this year?
9. Dr. Lant has coined the phrase “Pageantry on the cheap” … find out why.
Within hours of the official announcement as journalist from around the world scurried to gather the details; Boston based NECN Network joined Dr. Lant is the famous “red room” in his home to gain insight into the Royal Family. The following video includes an expert from that interview.
Interview #1: The Theme For The Wedding
Following each interview Dr. Lant spoke to Worldprofit’s members about his experiences. Always ready to provide instruction in a unique teaching moment as he explained the value of becoming a recognized source on a topic.
Here are Dr. Lant’s Tips on Becoming a Recognized Source:
1. Stay ahead of the story – always.
2. When preparing ask for the wire service reports, so that you add context in your comments.
3. Be sure to dovetail into the next news cycle using the wire services reports.
4. Be conversational, personal, direct, look good, smile, don’t use too many words, and be a good guest.
Dr. Lant conducts business each day in Worldprofit’s Live Business Center his newly renovated home office known as the “Imperial Broadcast Center,” named for the beautiful rich imperial blue color that graces the walls.
Dr. Jeffrey Lant's Imperial Broadcast Center
Who is Dr. Jeffrey Lant?
Dr. Jeffery Lant is CEO and Co-Founder of Worldprofit. Well known to millions of people worldwide from his 18 books, hundreds of articles, international media appearances and daily live webcasts, Dr. Lant is an internationally recognized author, trainer and consultant.
Dr. Lant became CEO of Worldprofit in 1994 making him one of the longest serving Internet Chief Executives and has literally helped thousands of people learn how to make real money online. Holder of 4 university degrees, including a Masters of Arts in 1970 and a PhD in 1975 both from Harvard University, Dr. Lant has long gained the reputation of being the world’s most accessible CEO.
Dr. Jeffrey Lant was the first American invited to work in the Royal Archives, Windsor Castle. From this emerged the first of his 18 books, “Insubstantial Pageant: Ceremony and Confusion at Queen Victoria’s Court. Dr. Lant is CEO and Co-Founder of Worldprofit, Inc. based in Edmonton, Alberta, Canada. To see some of Dr. Lant’s extensive royal collection, visit: The Jeffrey Lant Trust
Be sure to watch Dr. Lant’s interviews and post a comment and share your thoughts. Do you feel the engagement of Prince William is a major historical event – yes or no? Also, let me know if you see the value in applying these business lessons to help you achieve success in your business.
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
Note: I am an Affiliate of Worldprofit and operate websites http://www.MyWorldprofit.net and http://www.MyWorldprofit.com All recommendations are made as a result of my personal experience with Worldprofit and my due diligence of the same.
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
Do you want to learn the secrets to creating massive results using Social Media? Are you a member of Swat Traffic? If you answer is yes to these questions you will want to make it a point to join me for a very special webinar event on Thursday November 4th at 8:00 PM EST (7:00 CST, 6:00 MST, 5:00 PDT) for an exclusive social media training. As a special incentive, everyone who registers will get a free WordPress Blog created by my partners at the blog factory.
• How To Get a FREE Self-Hosted Premium WordPress Blog
• Why a Blog Can Go Far Beyond Just Making You Money
• The 5 Key Components In Creating A Successful Blog
• How To Leverage Experts To Piggyback Your Way To Success
• Why 79% of Web Users Avoid Your Blog & How To Draw Them In
I am welcoming a very special guest to present this session, Mr. Bradley Will, CEO of Social Spin and founder of FreeBlogFactory.com, Bradley will show you how to get a FREE Premium WordPress blog and 5 ways to massively launch your brand and create an engaged community around your blog. This is priceless training!
We are also going to make it easy to get your Worldpress blog during the training and your site will be up in a day or two. If you would like to see an example of the blog Bradley’s team did for me go here.
What if you are not a member of SWAT Traffic?
If you are not currently a member of SWAT Traffic you can claim your free membership now and then follow the registration link in this blog post to register for the webinar. I offer both free and upgraded memberships at SWAT Traffic and there is a very special lifetime upgraded membership offer ending soon. You will see all of the details listed when you join.
There are numerous benefits to your SWAT Traffic membership including:
Guaranteed website hits (page views)
Banner Ads
Text Ads
Viral Traffic Tools
Website Rotator
Downline Builder
Members Live Weekly Webcast Training
and more
Once you have signed up for your membership and confirmed your membership by clicking a link that will be emailed to you immediately, you will have full access to your account and set-up instructions are provided in the members area.
Who is Bradley Will?
Bradley ventured into the world of Social Media Marketing in late 2008. Learning the tools quickly and with an extensive background in marketing, he built a coaching and consulting business, serving a wide spectrum of clients–including millionaires, celebrities and five-star restaurants.
In March of 2009, Bradley was the visionary behind a project called the Go-Giver Tour where in collaboration with NY Times bestselling author Bob Burg and Ford Motors, he led nine entrepreneurs on a cross-country journey influencing thousands with principals encompassed in the book The Go-Giver. The story landed Bradley in the book Go-Givers Sell More by Bob Burg and John David Mann.
Join Us!
This is going to be a very informative webinar full if actionable content to improve your results immediately. Again, everyone registers will receive a free self-hosted WordPress blog site built on a premium theme and pre-loaded with plugins, social media integration and more.
Please feel free to bookmark and share this post with your friends which will allow them to take advantage of this training and amazing free WordPress blog offer. Feel free to post a comment and share your biggest questions concerning social media and marketing with WordPress blog.
I am here to help you succeed in your business and life!
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
Note: I am a Affiliate Marketer and it should be assumed that links provided within the content of this blog and individual blog post are affiliate links from which I may be compensated for sales made at the recommended sites. All products and service recommendations are made as a result of my personal experience with the product or service provider.
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
I am easily inspired… that’s right, easily inspired by great ideas and strategies that will help me grow my business by helping others become successful. Yesterday, I interview one of my dearest online friends and business associates Tatyana Gann aka “Russian Diva” on the topic of Social Media 2.0 – listen to the reply here: Public Relations 2.0 Featuring Tatyana Gann
The interview was filled with great information and several resources to help you utilize public relations regardless of the size of your business or level of experience. I encourage you to listen to the show and take lots of notes, it was a content packed interview.
I would like to share a few thoughts of my own on the topic of how to leverage public relations and social media to drive traffic and build your list.
First, what is public relations?
Public Relations (or PR) is a field concerned with maintaining public image for high-profile people, commercial businesses and organizations, non-profit associations or programs. - wikipedia.org
Public Relations (PR) a promotion intended to create goodwill for a person or institution. – wordnetweb.princeton.edu
Second, what is social media?
Social Media are media for social interaction, using highly accessible and scalable publishing techniques. Social media use web-based technologies to transform and broadcast media monologues into social media dialogues. -wikipedia.org
Social Media are primarily Internet- and mobile-based tools for sharing and discussing information among human beings. [1] The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. - creativemediafarm.com
Methods to Leverage Social Media
1. Use “Third Party Endorsements” and “Social Proof” to Influence Your Audience
2. Use Traditional Media to Build Preeminence in Your Market
3. Use Public Relations to Drive Content to Your Social Media Networks
4. Use Social Media to Target Your Audience for News Releases
5. Use Social Media to Manage and Support Your Public Relations Campaigns and Manage Your Brand
Ways Which Public Relations Supports Your Brand
1. Provides a Proactive Method to Control Messages About You and Your Business
2. Provides You with a Platform to Establish One Way Communication with Your Online Audience
3. Provides a Funnel for You to Direct New Readers and Established Followers ANYWHERE on the Internet that You Desire
4. Provides a Platform to Manage What Others are Saying About You
5. Provides Your Brand Notoriety and Familiarity in Your Marketplace
In the coming days I will be posting a video presentation that will explain these strategies in much greater detail along with a list of resources that will allow you to effectively execute your own leveraged public relations and social media strategy.
Here are a few resources you may want to review as I will share some tips on these time saving results producing resources in the tools:
Please be sure to post a comment and let me know how you are using public relations or social media in your business. Be sure to view my free video training on this important topic in the next few days.
I am here to help you succeed in your business and life!
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
Note: I am a Affiliate Marketer and it should be assumed that links provided within the content of this blog and individual blog post are affiliate links from which I may be compensated for sales made at the recommended sites. All products and service recommendations are made as a result of my personal experience with the product or service provider.
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
Join me on Wednesday September 1st for a very special interview and webinar invitation featuring Tatyana Gann of Smokin Hot PR. We will be discussing strategies and tips to help you… become your own publishing juggernaut!
Learn how to …
Promote your product, e-book, services and personal brand
Find sources of inspiration for your marketing and brand messages
Identify new marketing methods and resources to breath new life into your business
How to leverage online methods to explode your offline business
Directly reach your targeted audience using PR 2.0
How to build a massive list through PR!
Here are the show details:
Show: The Internet Business Blueprint Podcast
When: Wednesday September 1st from 1:00 – 2:00 PM EST
Be sure to post a comment or share your experience with PR and Social Media. If you like this article and found it useful, please feel free to tweet it, share it on Facebook, or bookmark it using the resources posted below.
I am here to help you succeed in your business and life!
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
I have launched two new article sites Answers Junction and My Ezine World each will bring you tons of targeted traffic if you apply yourself and answer the questions that have been submitted by readers of the site. I recommend that you spend 10 minutes every-other day on each site.
Answers Junction is designed to provide web-surfers with authoritative answers to there questions in a variety of niches. I am going to provide you with a brief review of each site and then share a few ideas on how you can benefit from each site.
as I write this post there have been 2383 published answers and many more questions awaiting the expertise of the Internet community – perhaps you! Simply view the menu tabs on the home page, select a sub-catagory that you have specialized knowledge – for example “Internet Business + Traffic Generation” and answer questions that have been posted in that category.
If you have specialized knowledge in a niche that is not currently included on the site please leave a comment here or on the “Contact Us” form on the site and I will research your niche and consider adding it to Answers Junction.
Full access to the site is free and you can use as many articles as you need to maximize your viral marketing efforts.
Here are a few ways to leverage this site and drive traffic:
1. Post YOUR Answers on the posted question and include “deep links” on our comment registration form. This means that you link to a related article within your blog, not just your home page URL. If you have not authored a post that is a perfect match, find something similar and link that post.
2. Copy the question and your answer reply URL and send it out with a Tweet – Twitter is very powerful!
3. Bookmark the posted questions and answers on your favorite social bookmarking sites.
4. Write reviews on your blog on articles that interest you.
5. Record a video by reading the question and answering the question into your webcam and post a link to your answer in the reply.
This site will evolve over time and I would encourage you to check back frequently. Shortly, I will be adding a subscribe via RSS feature so that you will be updated as soon as new questions in need of answers becomes available.
I am here to help you succeed in your business and life!
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
I love innovative new social media sites that provide marketers and social media types – like me… the opportunity to leverage to my work and build value for my brand. My friends Tim Linden and Jon Olson showed me this cool site that just launched and I signed up and created a profile right away.
The site is called IM faceplate and it is a very simple site to set-up and create your profile. IM Faceplate allows you to leverage all of your social media properties, RSS feeds, videos, podcast, and personal links. The site has a very clean interface and is monetized to earn commissions for you by adding your ClickBank user ID.
Let me tell you why I like IM faceplate. First, I like the focus as it allows you to quickly build a social network of marketers and develop professional relationships. From there the sky is the limit, strategic partners, JV opportunities, new clients and more!
In addition to the pure opportunity for business, I love the way in which you can utilize this site and community of marketers to brand yourself. As I begin to explore this site and develop creative strategies for marketing with the site – I will let you know.
(c) Copyright 2008-2010 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com
*************************
Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.
