Allow me to make a few assumptions so that I speak directly to those who can benefit most from this tool. So you have finally stepped into the world of making money online. You too, like many others, have decided to start with affiliate programs. Also, you must have heard that it’s not a big deal to make good money with affiliate marketing, provided you choose the right programs and do some strategic planning while promoting your affiliate products. So far so good.

The profession of affiliate marketing is competitive but if you are strategic and invest the time required to effectively structure your business funnel and marketing techniques you can create a profitable business that produces multiple streams of consistent income in a variety of niche markets.

Take a close look at the profession, you will see that not every one who gets into affiliate marketing is successful. People who are doing well leave no room for failure and take all security measures and understand its importance. When I first started promoting affiliate products using my affiliate links I had no idea that someone could literally steal my commissions.

Security is one of the key factors in properly setting up your affiliate marketing business. If you do not adopt proper security measures, your business will be at high risk potentially costing you thousands of dollars in lost commissions. One of the most important way to restore security is to protect your affiliate links. Do not take them for granted. A bit of carelessness on your part in regards to affiliate links may cost you a lot of dollars.

Do you know the long complicated links that you send to your prospective customers not only look convoluted but they can create a lot of problems too! If you send such an affiliate link to your customers, then the smart ones will definitely figure out that you are promoting someone else’s product and they would rather visit the parent website. People often do this because they mistakenly assume that dealing with the actual creator of the product offers some advantages, which is generally not the case. Also, if your link does not function properly your customers will need to type a long obscure URL into their browser, which may definitely put him or her off and you may loose the moment of decision leading to the purchase.

There have also been cases where a fellow affiliate, a small percentage who are Internet traffic pirates, actually replace your links with their own and literally hijack your commissions. This is a more rare, but no less real security threat that is easy to defeat.

Once I understood the risk of exposing my links, I set out to research link cloaking tools including expensive software packages and a number of free web based tools on the marketplace. When I discovered Viral URL everything fell into place for me as I discovered a great tool to leverage traffic in addition to securing my affiliate URL.

So, if you are not getting the desired amount of traffic or if you are recording a large amount of hits with few conversions try adding Viral URL to your affiliate promotions tool box and monitor the results. There’s definitely a remedy to these challenges and the best part is that an fully finctional account with Viral URL is free by simply following this link: is ViralURL.com

I have been using this program for several months now and it has created a tremendous amount of leverage in my business. In addition to using the program to cloak my affiliate links, I also use it to shorten links when I am linking a blog, article or other web page in my social network updates and tweets on Twitter. This allows me to earn advertising credits in Viral URLs link rotators program, which is included with your free account. By incorporating this into your funnel you can gain additional traffic to your pages and larger commissions from increased sales.

Here is a quick review of this powerful system:

*ViralURL helps you protect your commissions
*ViralURL helps you drive traffic
*ViralURL helps you build mailing lists
*ViralURL helps you track statistics
*ViralURL helps you earn ad credits

After using the system extensively I cannot find any negative aspect associated with ViralURL. I recommend visiting the website, signing up for a free account, cloak a few affiliate links and share a few article links on your social media sites and then review the statistics to see the number of clicks you receive and fully understand how easy this system is to use.

You can get all detailed information about the program from the site www.ViralURL.com . There, you can find several unsolicited testimonials from various users of ViralURL. So if you want to protect your business and see your earnings grow, try ViralURL.

(c) Copyright 2008-2009 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

Thank you for joining me for day four of our 35 day journey together! Today we are going to answer the question WHY? Why should a prospect decide to join your team? Why should a customer purchase your products or services? Rule #2 addressed the need to provide value 10 times to 100 times greater than any price you charge for your products and services. Rule #3 suggested that you must charge a premium price to create a margin to provide sufficient resources to provide extraordinary service. Rule #4 suggest we step into your prospects or customers shoes and answer the questions they may ask which lead to their decision to work with you, buy from you, or continue looking for alternatives.

Maverick Entrepreneur Rule #4:

“Provide a “Reason Why” customers should do business with you and pay you a premium.”

I am a chocoholic and I particularly love “Harry and David” truffles, they are my only true food related vice and I indulge it often. Yesterday my wife returned home from a shopping trip and presented me with a premium box of  “Harry and David Dark Chocolate Truffles’ and earned bonus points! She proceeded to tell me that the clerk  at the store tried to sell her another brand of truffles and when I asked why she said that the clerk explained that the other brand cost less and you get more truffles in each box. More chocolate at a lower price why not?

If you understand the maverick rules that have been explored thus far you know the answer, price and quantity are not the primary consideration for a consumer of premium products or services. The key is the quality of the experience as it relates to the price, it is the value that will motivate your customer to pay a premium price for a premium product or service experience.

Regardless of the product you are marketing, a high end dining experience or a box of chocolate, you must gain an understanding of the motivating factors for your chosen market. This rule applies to services as well and because a service experience is less tangible, you have an opportunity to multiply the value to the customer to a degree that they would pay any price to own the experience.

Action plan for Maverick Entrepreneur Rule #4:

1. If you do not own a copy of Yanik Silver’s “Maverick Business Insider” introduction package click here: Yanik Silver’s Give Away to obtain all of the details and claim your free package including all of the contents pictured in this post: Introduction of The BIG Idea

2. Survey your clients using this website http://www.surveymonkey.com and ask them five to ten questions that allow you to identify the factors that motivate their buying decisions and identify gaps in your marketplace.

3. Based on the results of your survey test your brand, products, and services against your customers stated desires, not your competition. The fact is that the biggest threat to your business may not be your current competitors, more likely it is an unknown player that comes along and figures out how to give your customers what they really want.

4. Once you have clearly defined the value proposition you are going to build your brand upon, develop a story around your brand. It could be where the idea for your service came from, the sourcing of a component in your product, or causes you support through your sales. It does matter what the story is as long as it is compelling.

5. Tailor your messaging to consistently illustrate WHY your customers should buy from you, give them the reasons.

6. After you have watched the video, listened to the audios,  read the book and other material in your package share this information with others in your circle and network of influence. As stated, you want to surround yourself with like minded people and introduce others to the knowledge you gain on your journey.

As you begin to act on the principles contained in this material you will find that the people, resources and opportunities required to manifest your dreams will begin to attract to you. The relationships, clients and partners needed to live a BIG life will emerge and you will be in a position to establish new and larger goals. The Maverick Business Insider philosophy is for anyone with a desire to make more money, have more fun and give more back.

In my next post: We will explore how to get paid before you deliver your products or services.

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

Thank you for joining me for day three of our 35 day journey! We are going to expand on the previous post exploring rule #2 “Strive to create 10 times to 100 times in value for any price you charge….” In my mortgage banking business I made a conscious decision to focus on the middle to high end market based on my desire to serve a client base that would recognize and be willing to pay for a premium service.

The mortgage banking business is highly competitive and at the lower end of the market it is viewed as a commodity with borrowers searching for the lowest interest rate and fees and mortgage lenders serving those markets too eager to cut their margins to win the transaction. I have always viewed this approach as short sighted and I had no  interest in competing based on lowest price.

Maverick Entrepreneur Rule #3:

“You must charge a premium price so you have a large margin to provide an extraordinary value & experience .”

There are two fundamental problems competing as the low cost leader in your market, first if price is your value proposition you offer no advantage to the marketplace once someone beats your price, in addition, you are not creating equity in your brand and therefore no client loyalty. When you position yourself as the low cost leader you teach your clients that price is the most important consideration, when you compete on a high value with a premium service you raise the expectations of your clients and price no longer becomes the primary consideration.

To tie rule 2 and rule 3 together you must maintain enough margin in your price to be able to deliver the extraordinary experience or high value while rewarding yourself and sustaining your business. If you charge too small a price and try to deliver a premium service you most likely will not be profitable.

As illustrated with the Ritz Carlton and Nordstrom examples in my prior post, I didn’t mind paying a premium for the service I experienced and more importantly I expected it and sought them out.

Action plan for Maverick Entrepreneur Rule #3:

1. If you do not own a copy of Yanik Silver’s “Maverick Business Insider” introduction package click here: Yanik Silver’s Give Away to obtain all of the details and claim your free package including all of the contents pictured in this post: Introduction of The BIG Idea

2. Make a commitment to offering a premium level service experience and decide how you provide extraordinary service and value in your business.

3. Access your brand strategy and make sure that it provides a clear set of values and creates the correct expectation for your prospects and clients.

4. Identify and overcome any resistance you have to charging a premium price, you have to believe you are worth it and your service and value must warrant it.

5. Seek out opportunities to experience premium services from establish leaders in the luxury market and other high value service providers.

6. After you have watched the video, listened to the audios,  read the book and other material in your package share this information with others in your circle and network of influence. As stated, you want to surround yourself with like minded people and introduce others to the knowledge you gain on your journey.

As you begin to act on the principles contained in this material you will find that the people, resources and opportunities required to manifest your dreams will begin to attract to you. The relationships, clients and partners needed to live a BIG life will emerge and you will be in a position to establish new and larger goals. The Maverick Business Insider philosophy is for anyone with a desire to make more money, have more fun and give more back.

In my next post: We will explore why you MUST charge a premium price!

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

Thank you for joining me for day two on our 35 day journey! Before we jump into our topic for today, I want to share a humbling and empowering experience with you. After completing the post from yesterday I followed the same traffic formula I teach my clients and distributed my post through my social network and web platform, when I returned to my computer after dinner I discovered the following Twitter message from Yanik Silver the creator of “Maverick Business Insiders”

“Pretty cool watch @AskJamesHolmes ‘live’ the 34 Maverick rules day-by-day http://budurl.com/vben”

Obviously this message made my night and it was very affirming. I wanted to publicly thank Yanik Silver for taking the time to acknowledge my commitment to teaching the “34 Rules for Maverick Entrepreneurs,” and his simple act demonstrated his authenticity by practicing Maverick Rule #17 – we will get to that rule in a couple of weeks.

Maverick Entrepreneur Rule #2:

“Strive to create 10 times to 100 times in value for any price you charge. Your rewards are always proportionate to the value you provide.”

Today we will explore a rule associated with a natural law in business that when followed can create significant business growth and substantial wealth as it relates directly to your financial results. If you consistently apply the law that states “your compensation is tied directly to the value you provide” you will be greatly rewarded.

Several years ago I was actively building a mortgage banking business and decided I wanted to serve the mid and high end market in Denver, Colorado. I knew that in many ways my clients would be more demanding, however, with their demands came an understanding that they also would recognize value and would be willing to pay a premium to get exactly what they wanted. I knew that if I could provide them with a Ritz Carlton or Nordstrom customer experience; I would be able to earn more on every transaction and make my business “competition proof” from low cost leaders in my market.

Let’s take a closer look at how Ritz Carlton and Nordstrom create value and therefore earn the right to charge a premium to be handsomely rewarded.

Case Study 1: Ritz CarltonTHEIR CREDO

The Ritz-Carlton Hotel is a place where the genuine care and comfort of our guests is our highest mission.

We pledge to provide the finest personal service and facilities for our guests who will always enjoy a warm, relaxed, yet refined ambiance.

The Ritz-Carlton experience enlivens the senses, instills well-being, and fulfills even the unexpressed wishes and needs of our guests.

THEIR MOTTO

At The Ritz-Carlton Hotel Company, L.L.C., “We are ladies and gentlemen serving ladies and gentlemen.” This motto exemplifies the anticipatory service provided by all staff members.

I have personally experienced the dedication to provide an extraordinary level of service and the multiplied value The Ritz creates by consistently following their credo and motto. I can share with you several personal experiences I have had with the staff at the Ritz Carlton Bachelor Gulch Resort in Beaver Creek, Colorado. The moment you walk through the front door you recognize that you are experiencing a transformational experience far beyond what you might be expecting. Notice that the focus is on the customer experience and commitments being made by The Ritz to exceed the expectations of their guest. Although I have never seen their pocket cards first hand, I am told every employee carries a little card in their pocket emblazoned with The Ritz Carlton Credo as a reminder of the value they are to provide to their guest.

Case Study 2: Nordstrom

THEIR MISSION STATEMENT

At Nordstrom, we value the richness that diversity brings to our workforce – it makes our Company better and the communities we serve stronger.

THEIR DIVERSITY MISSION STATEMENT

**Here is an example of Nordstrom adding multiplied value to their community

To maintain a workforce that represents many backgrounds, while remaining deeply committed to cultivating an environment where the contributions of every employee, customer and vendor are valued and respected.

I was once on a trip and received an invitation to a formal event and hadn’t packed appropriate clothes for such an event. I immediately looked for a Nordstrom – why? Because I knew that a Nordstrom salesperson would take personal responsibility to help me select a suit, shirt, tie and shoes, then make all of the arrangements to have my new suit tailored and have everything for me to pick up within a few hours. Nordstrom had earned my trust because I knew their desire was to create greater value as part of their culture and they do this consistently.

Action plan for Maverick Entrepreneur Rule #2:

1. If you do not own a copy of Yanik Silver’s “Maverick Business Insider” introduction package click here: Yanik Silver’s Give Away to obtain all of the details and claim your free package including all of the contents pictured in this post: Introduction of The BIG Idea

2. Find a quiet place where you will not be interrupted so that you can evaluate each product or service that you offer and consider strategies that can be acted upon immediately to leverage your value 10 times to 100 times more than you charge your customers.

3. If you are having difficulty determining how to multiply value in your specific business keep in mind that it isn’t just a money question. Value can be provided in time savings, convenience, emotion, experiential, and by many other methods. Unleash your creativity!

4. Enlist partners to create added value for your clients and other relationships – JV partners, highest quality vendors, added services provided by others bundled with your services, etc.

5. After you have watched the video, listened to the audios,  read the book and other material in your package share this information with others in your circle and network of influence. As stated, you want to surround yourself with like minded people and introduce others to the knowledge you gain on your journey.

As you begin to act on the principles contained in this material you will find that the people, resources and opportunities required to manifest your dreams will begin to attract to you. The relationships, clients and partners needed to live a BIG life will emerge and you will be in a position to establish new and larger goals. The Maverick Business Insider philosophy is for anyone with a desire to make more money, have more fun and give more back.

In my next post: We will explore why you MUST charge a premium price!

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

There is a big movement underway to re-brand network marketing to bring the profession into the mainstream and change misconceptions of the people and companies in our profession, this effort should include a set of best practices that includes the manner in which we recruit prospects into our opportunity. I network with a large number of MLM distributors often becoming engaged in conversations related to their businesses and that of their down lines concerning “warm market” vs. “cold market” prospecting, I have had several spirited conversations with experienced marketers and new marketers alike leading me to conclude that this debate is just plain silly.

Network marketing is a powerful business model and like most business organizations can be built a number of ways, including working within warm or known markets as well as cold or unknown markets. The days of limiting your prospecting efforts to friends, family and those within your immediate circle are gone and the most productive recruiters are utlizing a variety of methods to identify willing prospects in order to expose them to their businesses. The Internet has transformed the landscape and for the first time in history has provided a economical method of reaching a large group of people with a simple message and advance those exposures toward personal relationships.

Regardless if you are recruiting within a known or unknown (my preferred terms) market two of the most powerful mindset principles your can adopt are perspective and empathy.

1.) Perspective: a. Understanding the unique value of both warm and cold market prospecting strategies b.) Understanding the perspective of both warm and cold prospects by standing in their shoes for a moment.

2.) Empathy: a. Understanding how the prospect will view your approach to them when presenting your opportunity b. How are they going to feel 90 days after they join your program? This is a test to determine if your commitment is to succeed by helping others succeed, the opposite would be your desire to succeed by recruiting others with the mindset that some will make it and some will not, so I am going to throw as much mud against the wall as I can and hope enough sticks.

I’ll pose a simple question; why wouldn’t you approach your prospecting efforts in the same manner as you would any other business? The answer is you should leverage a variety of channels to drive qualified prospects into your sales funnel in order to grow a large and thriving organization. So what does a solid “Warm Market” and “Cold Market” strategy look like when working in unison?

With both strategies you need to adopt a “burn the boats” mindset. In other words, I have burned the boats that brought me here, so I have no other choice than to keep moving forward.

I. Known Market (Warm Market) Prospecting

Here are 7 actions you should take to grow through known market.

1. Complete a major blast with massive action to pour prospects into your funnel. Immediate action would be creating a list of 50 people you would like to evaluate your opportunity and expose them all to your program and then work with your prospect one on one to reach decisions.

2. Remember that when dealing with your known market your posture is critical. You must convey the confidence that you are serious about building a successful team and that they can really succeed with you.

3. Develop the internal mindset that you have a “gift” to offer them, not that you are begging them to join your team.

4. Learn not to become emotionally tied to the decision the prospect makes to join you or not. Many people fail because they become discouraged when their friends and family say no to their opportunity.

5. Often when your friends and family say no, they really mean no for now. They will see you in a few months and might be interested to see if you are still building your program. Are you driving that new car you talked about? Did you go on that cruise that you promoted to them?

6. Be willing to cycle known prospects through your list until they truly say “no,” you may find that as your story gets better “more success,” their interest level may increase.

7. Be sensitive and connect to where your known prospect is mentally and try to expose gaps in their lives that your opportunity can bridge. You must be willing to recruit based on shared mindset and not on emotion. People will stick with you and build a business over time if they know why they are doing it. “No empty get rich quick promises.”

II. Unknown Market (Cold Market) Prospecting

Here are 7 actions you should take to grow through cold market:

1. Make a decision about the components methods you will use to attract 1000-2000 unknown prospects into your funnel per month. Social network marketing, Web 2.0, blogging, websites, buying a pre-qualified list, etc.

2. Recognize that you can attract people that are looking for an opportunity online, so acknowledge the fact that this is very fertile ground to farm.

3. In the beginning avoid the temptation to measure results, instead measure activities and let natural ratios reveal themselves and play into your favor.

4. Create a duplicate-able system that you can teach you’re down line team and leverage into consistent growth. Here is a turnkey system that you can plug into your downline: MLM Mastermind Training

5. Recognize that a solid unknown market strategy can “save” members of your down line team who are not succeeding within their known market of friends and family.

6. Recognize that you will need to create a support system for your unknown market as many who join your team will not be in your local market. So, you will need to help them plug into your company leadership structure in their local market. Use technology to bridge this gap.

7. As with known market, be prepared to cycle your cold market prospects through your list and seek ways to add value for them, even if they do not join you right away. They may likewise be watching you to see if you are going to be around in 6 months.

Regardless if you decide to build a successful network marketing business in a known market, unknown market or both; you have an obligation to be a leader and help those who trusted you enough to give you their credit card and invest many of their dreams into what you presented to them, they joined you for a reason. The network marketing business is not a numbers business it is a people business and when people are committed to your business and are being properly lead, the numbers needed to allow everyone to succeed will follow.

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

Seth Godin is counted among the leading thought leaders on the topics of branding, marketing and social media. In this extended interview conducted by Andrew Warner of a wide variety of relevant subjects are covered and you are also given deep insight into the mindset of Seth Godin. This is an extended interview covering a wide range of subjects with enlightened insights which will allow you to create the proper mindset to develop a Tribe of your very own.

I am sharing this video with you because if you can implement this knowledge to grow your business by nurturing a thriving Tribe of like minded people. Do yourself a favor by clearing away all distractions and watch this video in one sitting while tacking notes; then create an action plan based on the specific goals you have set for your business. Please be sure to leave a comment for others to read.

Seth Godin with Andrew Warner from Andrew Warner on Vimeo.

Seth Godin:

• writes the most popular marketing blog in the world;
• is the author of the bestselling marketing books of the last decade;
• speaks to large groups on marketing, new media and what’s next;
• and is the founder of Squidoo.com, a fast-growing recommendation website.

Seth is a renowned speaker as well. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.

Seth was founder and CEO of Yoyodyne, the industry’s leading interactive direct marketing company, which Yahoo! acquired in late 1998. Godin worked as VP Direct Marketing at Yahoo before leaving to become a full time speaker, writer and blogger.

He holds an MBA from Stanford, and was called “the Ultimate Entrepreneur for the Information Age” by Business Week.

(Source: www.SethGodin.com)

Special thanks to: Chris Spagnuolo at www.EdgeHopper.com; Andrew Warner at www.Mixergy.com, Seth Godin at www.SethGodin.com

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

The majority of the better networking marketing companies in our profession offer replicated websites for their distributors. The quality of these sites are quite good and it would be impossible for the independent distributor to create sites of such quality on their own. I highly recommend taking full advantage of these sites as long as you include one specific action. Forget this and the site will be comparatively useless for prospecting new team members online.

In this video I will explain how I accidentally discovered the key to leveraging your company replicated website to enroll new team members into your business. It is a short video but provides a great marketing tactic.

Here is the link to the Instant Squeeze Page Software system that I recommend. It is free and amazingly easy to use, you literally use their templates to create your page and then either copy and past html code into your own page and host it yourself, or you can have the service provider host it for you. When you sign up you will also be able to become an affiliate (no purchase required) for their paid products and add a high value product to your affilate section of your business funnnel.

Go to the sales page: http://snipurl.com/c0a80-value

If you would like a free :30 consultation with me to put this to work for you send an email to james@AskJamesHolmes.com
(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

This interview was conducted by Robert Scoble of Fast Company and Fast Company TV in the home office of Guy Kawasaki the visionary entrepreneur, former Apple Computer inner circle member, author, and creator of All Top. I personally believe that Guy Kawasaki is among the most import voices in social media today, the is no question that he is among the most influential.

I wanted to share this short video with you because I believe the insights contained here will help to provide perspective for anyone who wants a glimpse of where we may be heading in the social media space in the coming year. I also wanted you to hear for yourself how Guy Kawasaki feels about the value of Twitter.

Guy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Entrepreneur Magazine. Previously, he was an Apple Fellow at Apple Computer, Inc. Guy is the author of nine books including Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College. (from http://www.guykawasaki.com)

Here are a few key questions this great interview answers:

1. What is the story behind “Reality Check” Guy Kawasaki’s latest book?
2. What is the value of “All Top” Guy kawasaki’s latest venture?
3. Is Steve Jobs brilliant a jerk or a brilliant jerk?
4. What was the motivation behind the $1000 bet with Michael Arrington
5. Would Guy Kawasaki rather have Twitter or a cell phone?
6. What was it like being at Apple Computer in the formative days?
7. What is the value of company culture?

To learn more:

Guy Kawasaki http://www.GuyKawasaki.com
Robert Scoble http://www.Scobleizer.com
All Top http://www.AllTop.com

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

What is the “Warm Market Myth?” In this video I expose the myth that causes many new network marketers to stumble and loose momentum in their business. I think you might be surprised to discover what the myth is, but by the end of this video you will understand how one small change in your approach can eliminate this hurdle from your business.

(c) Copyright 2008 James A. Holmes. All Rights Reserved.

*************************

James Holmes, Global Team Builder, Coach and Trainer, combining online and offline techniques to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************

There are three simple yet powerful questions that every prospect for your business should answer. By investing the time required to arrive at the answer to these simple questions you will empower your prospecting and recruit the right candidates to your team.

(c) Copyright 2008 James A. Holmes. All Rights Reserved.
*************************
James Holmes, Global Team Builder, Coach and Trainer, combining online and offline strategies to help you grow your business. To request a free 30 minute consultation contact James by phone at 303-523-9503 or email at james@AskJamesHolmes.com

*************************

Note: If you’d like to reprint this article on your blog or in your newsletter you have permission to do so as long as the copyright information and the resource box above remains with the article.

*************************